Group Sales Manager Boats

Serving as the gateway to beautiful Blowing Rock, North Carolina as a luxury haven where adventure meets tranquility, Chetola blends refined hospitality with immersive outdoor experiences—from Orvis®-endorsed fly fishing to award-winning dining, spa indulgence, and family-friendly recreation. Chetola Resort is seeking a driven and strategic
Group Sales Manager to help continue the resort’s legacy of exceptional experiences and service for group clientele.

The Group Sales Manager will be responsible for securing and growing group business across market segments, supporting sales strategies, and helping shape the future of events and group offerings at the resort. This role blends strong sales performance with elevated, Forbes-level hospitality standards, ensuring every interaction is warm, personalized, and executed with precision.

Sales Strategy & Execution
Follow up on sales leads with urgency and attention to detail, converting inquiries into confirmed bookings
Track and achieve monthly and annual booking goals in partnership with the Director of Sales
Represent the resort with a warm, sincere, and polished presence in every interaction—whether in person, over the phone, or in writing
Conduct site tours that reflect a high standard of readiness, professionalism, and pride in the property
Collaborate cross-functionally with Front Office, F&B, Spa, and Marketing teams to deliver cohesive and elevated group experiences
Operations & Administration
Utilize property management and sales systems to manage leads, bookings, and client details with accuracy and organization
Provide reporting on account activity and key performance metrics
Support the development of sales materials and promotional tools that align with the resort’s brand and standards
Uphold all resort policies, procedures, and service expectations with consistency and accountability
In the Group Sales Manager role, you will:
Review contracts, BEOs, and billing thoroughly to ensure complete accuracy and clarity
Present all communications—emails, proposals, and materials—with polish, professionalism, and brand consistency
Observe the property with a critical eye during site tours, ensuring all spaces reflect excellence and readiness
A proactive and polished communicator with a passion for hospitality and relationship-building
Thrives in target-driven environments and takes pride in closing business while maintaining exceptional service standards
Equally comfortable making strategic decisions and managing fine details with precision
Demonstrates strong emotional intelligence, discretion, and professionalism with clients and colleagues
Previous experience in a hotel or resort setting is required
Prior experience in sales is strongly preferred
Experience in a luxury or upscale hospitality environment preferred
Familiarity with sales systems and property management software is a plus
Must be able to work on-site with a flexible schedule including occasional evenings and weekends
One of the largest private employers in the county with a dynamic work setting and strong potential for career growth
Competitive salary and eligible to participate in property-wide sales incentive programs
Comprehensive benefits offered to full-time eligible employees, including health, dental, vision, and supplemental benefits as well as PTO, and on-property perks
We celebrate diversity and are committed to creating an inclusive environment for all employees.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability, genetic information, veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by applicable law.