CRM Campaigns Lead — Data-Driven Student Recruitment
Quick overview
Job description
Newcastle University is seeking an experienced CRM Marketing Officer to deliver sector-leading CRM support and data-driven decisions from regular analysis and testing. You will plan, develop and deliver targeted CRM campaigns to support marketing and recruitment activity across the University.
You will maintain knowledge of student recruitment and CRM best practices, stay current with digital marketing developments, and work within the central CRM team to maximise CRM functionality and ensure
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