Marketing/Communications - Communications Specialist

Marketing Communications Specialist

Do you have a passion for storytelling, public relations, and creating content that makes an impact? Indian River State College is seeking a Marketing Communications Specialist to help share The River's story, elevate our brand, and engage students, employees, and the community.

In this role, you'll create compelling content for digital, social, and traditional media channels, support media and public relations efforts, promote key college initiatives and events, and collaborate across campus to ensure consistent, engaging communications. You'll also leverage emerging technologies, analyze communication performance, and help strengthen the College's visibility and reputation.

If you're a strong writer, creative thinker, and collaborative professional who thrives in a fast-paced environment, we invite you to join our team and help advance Indian River State College's mission of transforming lives through education.

Indian River State College is a leading public institution on Florida’s Treasure Coast, serving students across multiple campuses in four counties. We are committed to academic excellence, innovation, and community engagement, offering associate and bachelor’s degrees, workforce training, and continuing education programs that meet the needs of our region.

With flexible learning options online, on campus, and hybrid, we meet students where they are and prepare them for real-world success. When you join Indian River State College, you become part of a collaborative and mission-driven community where your work makes a meaningful impact. it’s an opportunity to shape futures, support student success, and contribute to a college that is changing lives every day.

We are committed to supporting the well-being and professional growth of our employees through a comprehensive and competitive benefits package:

Health & Wellness: Medical, dental, and vision coverage; flexible spending accounts; life insurance; and an Employee Assistance Program (EAP)

Retirement Security: Florida Retirement System (FRS) participation, plus optional tax-deferred annuities and Roth 403(b) plans

Generous paid vacation, personal, and sick leave

Reduced rates on services and access to local attraction discounts

Professional development opportunities, leadership training, and career advancement pathways

Under general supervision, Marketing Communications Specialist supports the College’s communications and public relations efforts by creating content, coordinating media relations, and promoting initiatives that advance the institution’s mission and reputation. The position strengthens public awareness and engagement through multiple communication platforms while collaborating with faculty, staff, administrators, and the Brand Experience team to ensure consistent messaging and support institutional goals.

Write and edit content for the college’s owned media, including, but not limited to, website content, social media content, press releases, news stories, blogs, and other institutional publications.

Serve as a liaison between the college and the media, coordinating media inquiries and arranging interviews with college officials.

Support emergency communications by coordinating timely alerts, updates, and recovery messaging across all channels.

Leverage emerging technologies—including AI tools and automation—to streamline content creation and enhance digital reach.

Develop internal communications to keep faculty, staff, and students informed and inspired.

Own media relations—respond to inquiries, coordinate interviews, draft statements, and maintain relationships with local, regional, and national media outlets.

Support community outreach efforts across the college, working with other departments to align messaging and strengthen public engagement

Track and analyze media coverage, social engagement, and communications performance to identify trends and insights.

Support emergency response messaging and monitor public sentiment to ensure clarity and trust.

Bachelor’s degree in communications, public relations, marketing or a related field.

Minimum three (3) years of related experience in public relations, communications, marketing, or social media.

Exceptional writing, editing, and proofreading skills, with proficiency in AP style.

Experience using social media management and content creation platforms.

Ability to manage multiple projects and meet deadlines in a fast-paced environment.

Proficiency with Microsoft Office Suite

Familiarity with creative tools and web content management systems. Particularly, experience with Canva, Adobe Creative Suite, WordPress, and Element451.

Familiarity with local and statewide media landscapes

Some lifting of computer and electronic equipment may be required. It also requires manual dexterity to operate standard office machines, such as, copier, fax, calculator, telephone, and other equipment as necessary. This job description is not intended to be a contract for employment, and the employer reserves the right to make any necessary revisions to the job description at any time without notice.

Compensation and Application Deadline