Manager, Content Marketing - Telecommute

LettrLabs is disrupting a $30B industry by uniting AI with tangible marketing. When a storm hits, our platform geo-locates to zip code, activates direct mail campaigns in minutes, and tracks every conversion back to digital. 5x return on conversions and 3x year-on-year growth for our customers.

LettrLabs is hiring its first Marketing Leader. We have built a platform that makes direct mail as automated, measurable, and scalable as digital advertising, You will own marketing end-to-end: demand generation, lifecycle, field events, But your center of gravity is the pipeline. manage a team of three, set the direction, and be the person who holds the Brand-first or Content-first backgrounds are not the right fit for this role. This leader will sit onsite at our newly opened headquarters in the westside of You’ll be LettrLabs’ first marketing leader at a company with real AI augmented direct mail is surging as purely digital CACs climb. * You'll own marketing end-to-end: demand generation, lifecycle, field events, and budget allocation, and most importantly pipeline. You'll manage a team of Own LettrLabs' end-to-end marketing strategy. lifecycle, and field events with deep knowledge in how to drive pipeline and Manage and allocate the marketing budget across paid, trade shows, and demand Build and scale the ABM motion for PE-backed home services accounts. We serve large, multi-million dollar targets that require dedicated, account-specific Lead and develop a team of three direct reports: growth/demand, field events, and lifecycle marketing. * Define the framework for how LettrLabs understands marketing ROI. reporting that makes CAC, pipeline contribution, conversion rates, and Partner with Sales to improve lead quality, funnel conversion rates, and pipeline efficiency across both self-service and enterprise motions. * Scope and manage Product Marketing needs through sprint-based contractors Marketing sourced leads grow by 50% or more in the next 2 quarters. * The ABM motion for enterprise home services accounts is defined, running, and generating pipeline. * 8-10 years in B2B SaaS or technology marketing, with deep specialization in demand generation, growth marketing, or performance marketing and an understanding of targeting PE backed companies. * Proven, measurable track record of building pipeline and driving revenue impact — you can cite CAC, ROAS, or pipeline contribution numbers from prior Experience with both self-service/PLG and sales-led enterprise motions — you Lifecycle and growth marketing fluency. Experience building or running ABM programs targeting high-value accounts, specifically large, complex B2B buyers. * managed budgets and optimized campaigns directly, not just directed agencies. * Experience owning a marketing budget with accountability for how it's HubSpot proficiency and familiarity with modern marketing and analytics stack (Google Ads, LinkedIn Ads, GA4, or equivalent). * Experience hiring and managing a lean in-house team alongside an agency or contractor network. * Experience marketing to home services, e-commerce, or other high-volume SMB and enterprise B2B audiences. * Background building or scaling a category, not just competing within one. * Familiarity with direct mail as a performance marketing channel. * Experience at a Series A-C company as the first or only marketing leader.

Salary Range: $200,000 - $225,000 depending on experience (OTE range w/ bonus $This range is for base salary, our total compensation includes equity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

individuals with disabilities in our job application procedures and throughout agencies without a fully executed recruitment agreement in place. of such agreement, LettrLabs reserves the right to pursue and hire any contact LettrLabs hiring managers or employees regarding recruiting services.