Salesforce Developer - W2 Position

Job Summary

A Salesforce Developer with Sales Cloud and Marketing Cloud typically builds, customizes, integrates, and automates solutions across Salesforce CRM and marketing platforms. Here's what the role usually includes.

Core Salesforce Developer Skills

• Strong knowledge of Apex, SOQL, SOSL
• Lightning Web Components (LWC)
• Aura Components (legacy projects)
• Visualforce
• Flows and Process Automation
• REST and SOAP API integrations
• Salesforce security model (profiles, permission sets, sharing rules)
• Data modeling and schema design
• Git and DevOps tools (Copado, Gearset, Azure DevOps, GitHub)

Sales Cloud Expertise

A developer working with Sales Cloud should understand:

• Lead Management
• Opportunity Management
• Accounts and Contacts
• Quotes and Products
• Forecasting
• Sales Processes
• Approval Processes
• Reports and Dashboards
• Custom Objects and Automation
• Territory Management (if applicable)

Typical development tasks include:

• Customizing lead and opportunity workflows
• Building Lightning pages
• Creating Apex triggers and classes
• Automating sales processes with Flows
• Integrating with ERP, payment, or external CRM systems

Marketing Cloud Expertise

A developer with Marketing Cloud experience generally works with:

• Email Studio
• Journey Builder
• Automation Studio
• Contact Builder
• Mobile Studio
• Data Extensions
• SQL Queries
• AMPscript
• Server-Side JavaScript (SSJS)
• Marketing Cloud APIs
• Personalization and segmentation