Head of Research

Head of Research (Qualitative)

Hybrid - Nottinghamshire (3x days per week)

This is a senior leadership opportunity to shape and grow a qualitative insight function within a highly integrated creative and insight environment. With strong leadership backing and flagship global clients, this role offers genuine influence across insight, strategy and creative delivery.

The Company

They are a large, well-established brand communications and creative business with a significant in-house agency model. Insight, strategy and creative teams work closely together to deliver end-to-end solutions for major global brands. The business is investing in its qualitative capability as part of a broader push to raise its external profile and strengthen its strategic offer.

The Role

You will take ownership of the qualitative insight capability, with responsibility for leadership, quality and future growth.

You will:

• Lead, mentor and grow the qualitative insight team, including hiring and development
• Own and evolve the qualitative research offering across key clients
• Deliver high-quality qualitative research, remaining hands-on where needed
• Partner closely with senior account, strategy and creative stakeholders
• Play a key role on large, complex and global client accounts
• Introduce and scale innovative and hybrid qualitative methodologies
• Support new business conversations and capability positioning
• Operate effectively within a matrix structure across insight and creative teams

Your Skills and Experience

• Strong agency or consultancy experience delivering qualitative research
• Deep expertise across a range of qualitative methodologies
• Experience working with large or global brands in a client-facing capacity
• Proven capability to lead and grow a qualitative practice or team
• Strong commercial awareness and confidence influencing senior stakeholders
• Credibility to operate at senior leadership level from day one

What They Offer

• Salary of £80,000 to £100,000, with flexibility for the right candidate
• Hybrid working with three days per week onsite and flexibility around life commitments
• A senior leadership role with real influence across insight, strategy and creative
• The opportunity to shape and rebuild a qualitative function with long-term backing
• Exposure to high-profile global brands and integrated agency working

Apply

To register your interest, send your CV to or apply below. Please note we cannot offer sponsorship for this position.