Product Marketer

About the Role

This is a pivotal role sitting at the intersection of product and market for a fast-moving enterprise AI platform. You'll translate frequent product releases into sharp positioning, compelling stories, and sales-ready materials — shaping how customers and prospects understand the product as both the platform and the category continue to evolve.

What You'll Do

• Own go-to-market plans for every meaningful product release and execute them across the right channels.

• Turn new features and capabilities into compelling narratives that explain why they matter to buyers.

• Develop and maintain positioning tailored to different buyer personas (e.g., enterprise IT leaders vs. AI leads) and markets.

• Create clear product content: comparison pages, capability overviews, one-pagers, and campaign explainers.

• Conduct customer research through conversations, support tickets, and sales calls to surface real user value.

• Enable sales and customer success with messaging frameworks, collateral, and answers to tough product questions.

• Participate in product reviews to stay close to what is being built and why.

• Help define category positioning for enterprise AI as the market develops.

What We're Looking For

• 3+ years in product marketing with a track record of delivering go-to-market for software features with measurable impact.

• Demonstrated experience owning end-to-end product launches — planning, messaging, and executing across channels.

• Excellent writing skills with a strong bias for clarity over cleverness.

• Comfortable explaining technical products to non-technical audiences without needing an engineering background.

• A habit of working directly with customers to uncover value and translate it into marketing and sales assets.

• Familiarity with AI tools as part of your everyday research, drafting, and synthesis workflow.

• Cross-functional collaborator — equally effective working with product, design, sales, and customer success teams.

• Willing and able to appear on camera or present in public-facing demos.

• Experience targeting German enterprise (Mittelstand) markets is a plus.

Location

On-site in Berlin, Germany. Visa sponsorship is not available.