Digital Content Writer/ UX Copywriter

Job Title: Digital Content Writer/ UX Copywriter
Location: Fort Worth - USA                                        
Pay Rate: $30/Hour       
Experience Required: 3-5            
MUST work on client site 5 days a week (Monday - Friday).

Copywriting & Design

HTML / CSS / JSON / TeamSite HTML 5.0

Minimum Qualifications – Education & Prior Job Experience

• Bachelor''s degree in Journalism, Communication, Arts, or English; or equivalent experience/training
• 3 years of experience writing concise, web/mobile-friendly copy for a major brand and high-traffic/transaction website
• 1–3 years of experience with and applying HTML, CSS, and JSON fragments
• 1–3 years using and maintaining advanced technologies for content creation and maintenance
• Copywriting and design experience
• Must have an online portfolio/samples of work

Preferred Qualifications

• Experience working in TeamSite, Microsoft Dynamics, or other content management systems
• Project management experience within a marketing or digital environment
• Travel industry experience or general knowledge of the airline industry
• Skills, Licenses & Certifications
• Knowledge of customer content needs and ability to tailor copy to the audience
• Knowledge and understanding of AP Style and digital copywriting best practices, including:
• SEO
• Accessibility
• Analytics
• Information architecture
• Ability to understand technical jargon and translate it into understandable concepts
• Self-starter attitude with strong analytical skills and adaptability to change
• Demonstrated success collaborating across teams
• Ability to work quickly and efficiently both independently and as part of a team
• Understands and can apply HTML and JSON fragments using the CMS application
• Working knowledge of content strategy
• Creative skills
• Language & Communication Skills
• Ability to effectively communicate both verbally and in writing with all levels within the organization.
• Years of Experience Required:3

Top Mandatory Skills and Experience:

• Bachelor''s degree in Journalism, Communication, Arts, or English (or equivalent experience/training). Experience writing customer-facing content for Generative AI (GenAI) applications.
• Experience with Microsoft Dynamics Knowledge Management.
• Strong digital content writing, editing, and content strategy skills.
• Ability to translate complex technical information into clear, customer-friendly language.

Nice to Have:

• Airline industry background, Copy writing, CMS.
• Please note that it''s very important that the candidate has experience with customer facing; turn information into customer facing information.
• In addition to the technical assessment, the candidate must submit a portfolio of their written work. This assessment must have the following: How the candidate is able to reword heavy policy content into high commercial volume. Blogs and anything media related will not be considered.

Essential Job Functions

• Creates and publishes customer-focused content for digital channels, ensuring content is accurate, follows standards, and is engaging and customer-friendly
• Applies editorial expertise and uses data to continuously improve the customer experience
• Translates content into clear and concise messaging that customers can easily understand

• Writes copy for functional applications, including:
• Error messages
• Terms and conditions
• Instructions
• Product descriptions
• Maintains the digital lexicon for consistency in voice and standards across all digital channels
• Updates content within the content management system (CMS) using predefined templates
• Uses and maintains advanced technologies for content creation and maintenance
• Optimizes global content development and management processes and tools
• Translates written requirements into visual solutions such as:
• Wireframes
• Site maps
• Page flows
• Works daily between IT and business teams in a Digital Customer Experience environment
• Develops and implements content quality metrics
• Establishes and supports processes to keep content up to date
• Participates in an on-call rotation, including weekends and late nights, for publishing alerts related to weather delays, cancellations, and other operational issues