Shopper Insights Manager
Quick Overview
Job Description
We're currently partnering with Monster Energy on the search for a Shopper Insights Manager to join their Commercial Strategy & Insights team, driving shopper understanding and commercial growth across the EMEA region.
This is a fantastic opportunity to join one of the world's most recognisable lifestyle brands in a newly created role, where you'll build and shape the shopper insights capability across Europe, the Middle East and Africa.
This role sits at the heart of commercial strategy, transforming shopper data into compelling stories that influence decision-making across Sales, Trade Marketing, Revenue Growth Management and senior leadership.
Key focus areas include:
- Developing the EMEA Shopper Insights strategy
- Turning NielsenIQ and shopper data into actionable commercial recommendations
- Designing and leading shopper research programmes
- Creating compelling presentations that influence internal stakeholders, bottling partners and retailers
- Managing relationships with NielsenIQ and other insight partners
- Collaborating across Commercial, Trade Marketing, Consumer Insights and Category Development teams
We're looking for:
- Strong experience within Shopper Insights, Category Insights or Customer Insights
- Expert knowledge of NielsenIQ and syndicated shopper data
- Experience leading shopper research from concept through to delivery
- A proven ability to translate data into engaging commercial stories and recommendations
- Excellent presentation and stakeholder management skills
- FMCG experience, ideally within a regional or international business
- Experience with Kantar, Circana/IRI or other shopper intelligence platforms is advantageous
This is a rare opportunity to join Monster Energy in a high-profile, newly created position, giving you the autonomy to shape shopper insight across EMEA and directly influence commercial strategy within one of the fastest-growing and most exciting brands in FMCG.
If you're ready to become the voice of the shopper and make a real commercial impact, hit APPLY NOW!
The Advocate Group is the exclusive talent partner for Monster Energy. All direct or third-party applications will be forwarded to The Advocate Group for processing.
Skills
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