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Senior Manager, Creator & Affiliate Marketing

Goodwin RecruitingColumbus, OH🇺🇸United StatesPosted 21 Jul 2026

Why This Role Stands Out

This hybrid role offers a fantastic opportunity to lead impactful creator and affiliate marketing strategies for a leading retail brand, driving business growth and shaping brand storytelling. If you are a seasoned marketing leader with a passion for nurturing teams and developing innovative campaigns, this position with its competitive compensation and comprehensive benefits is an exciting next step for your career.

Quick Overview

Work Type
Hybrid
Schedule
Full Time
Level
Mid Senior

Job Description

Senior Manager, Creator & Affiliate Marketing

Columbus Metro Area, OH | Hybrid | Relocation Available

Competitive Base Salary + Bonus + Comprehensive Benefits


A leading lifestyle retail brand is seeking a Senior Manager, Creator & Affiliate Marketing to lead influencer, creator, and affiliate marketing strategy while managing a high-performing team. This role will oversee integrated creator campaigns from concept through execution while helping shape brand storytelling, customer engagement, and business growth.

Responsibilities

  • Lead influencer, creator, and affiliate marketing strategy across multiple campaigns
  • Manage creator partnerships from planning through execution and performance reporting
  • Oversee affiliate marketing programs and identify opportunities for growth
  • Manage agency relationships, budgets, contracts, and campaign performance
  • Partner with social, creative, merchandising, and media teams
  • Develop innovative creator programs that strengthen brand awareness and customer engagement
  • Lead, coach, and develop a team of marketing professionals

Qualifications

  • 6+ years of influencer, creator, affiliate, or digital marketing experience
  • Leadership experience managing direct reports
  • Retail, apparel, beauty, consumer, or lifestyle brand experience preferred
  • Strong analytical, communication, and project management skills
  • Experience managing agency relationships and marketing budgets
  • Bachelor's degree or equivalent experience

Skills

Affiliate Marketing
Digital Marketing

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