Sales Engineer /Business Development Executive

Our client, a UK-based manufacturer of industrial motor control technology, is seeking a motivated and technically minded Sales Engineer / Business Development Executive to join their team. The company is renowned for its engineering excellence, offering advanced motor control solutions across the globe.

Key Responsibilities:

Sales Growth & Business Development

• Generate and develop new business opportunities through outbound sales activity.
• Identify opportunities within OEMs, machine builders, industrial manufacturers, and systems integrators.
• Target replacement and upgrade opportunities within existing DC drive installations.
• Support growth of AC drives offerings, including new product introductions and energy recovery solutions.

Account Management

• Build and maintain strong relationships with existing customers and channel partners.
• Develop account growth plans and identify upsell and cross-sell opportunities.
• Conduct regular customer reviews and ensure high levels of customer satisfaction.
• Collaborate with distributors and reseller networks to maximise market reach.

Technical Sales Support

• Understand customer applications and recommend appropriate AC and DC drive solutions.
• Provide technical product guidance and initial application support.
• Liaise with engineering and technical teams to deliver tailored customer solutions.
• Prepare quotations, proposals, and commercial offers.

Pipeline & Commercial Management

• Maintain accurate CRM records and sales forecasts.
• Manage opportunities through a typical 2-3 month sales cycle.
• Monitor quotation activity and follow up effectively to maximise conversion rates.
• Contribute towards team sales targets and annual revenue objectives.

Market Development

• Track competitor activity and market trends.
• Identify opportunities created by competitor exits and changing market conditions.
• Support the development of new routes to market and strategic accounts.
• Attend customer meetings, trade exhibitions, and industry events where required.

Job Requirements:

• Experience in technical sales, internal sales, business development, account management, sales engineering, or customer-facing roles.
• Ideally Electrical or engineering knowledge, particularly related to industrial automation, motor control, drives, power electronics, or control systems.
• Strong communication and relationship-building skills.
• Commercial awareness and a proactive approach to winning business.
• Ability to understand technical applications and convert opportunities into sales.
• Willingness to learn and devlop in the role.
• Highly motivated, energetic, and self-driven personality.
• Comfortable making outbound sales calls and developing new customer relationships.

Desirable

• Previous experience selling AC drives, DC drives, inverters, motors, automation products, PLCs, controls, or industrial electrical equipment.
• Experience working with OEM customers, machine builders, or industrial end-users.
• Knowledge of industrial sectors such as materials handling, cranes, manufacturing, process industries, or automation.
• Understanding of distribution and channel sales models.

If you are an enthusiastic and technically competent sales professional eager to develop your career in a growing specialist manufacturer, apply now to join our client's dynamic team.