MarTech Architect

Summary

Lead end-to-end Martech architecture and delivery across Adobe Experience Cloud and CDP aligning solutions to business outcomes and compliant data practices.

Key Responsibilities

• Define Martech architecture AEM Marketo Target Analytics CDP and integration patterns.
• Orchestrate personalization marketing automation and measurement frameworks.
• Partner with business/marketing to translate use cases into scalable designs and roadmaps.
• Guide implementation teams establish standards for quality security and performance.
• Support presales/POVs evangelize best practices across stakeholders.

Required Skills

• Deep expertise in Adobe stack AEM Marketo Target Analytics and data modeling for AEP CDP.
• Strong knowledge of digital channels segmentation and attribution measurement.
• Proven delivery leadership team mentoring and cross-functional collaboration.
• Solid API integration design cloud fundamentals and governance compliance awareness.

Nice to Have

• Experience in BFSI programs consent PII handling and enterprise marketing data ops.
• Exposure to Salesforce Marketing Cloud GA4 or AI-driven personalization.