AV Business Development Manager - event production

The Business Development Manager will work closely with the Sales Director and Account Management team to ensure opportunities are developed effectively and converted into long-term client relationships.

Key Responsibilities

• Identify and target new organisations and potential clients that align with capabilities and target market.
• Research prospective clients, their businesses, event programmes and future requirements.
• Proactively create new business opportunities through networking, referrals, LinkedIn, events, industry contacts and other channels.
• Make initial contact with prospective clients and develop relationships with key decision-makers.
• Arrange introductory meetings, presentations, site visits and client visits.
• Build a consistent pipeline of qualified new-business opportunities.
• Maintain regular contact with prospects throughout the sales process.

Sales

• Take ownership of new-business opportunities from initial contact through to conversion.
• Understand the client's requirements and identify where to add value.
• Introduce full range of services, including event production, AV, staging, lighting, LED/video, set design, branding, streaming and creative environments.
• Prepare and support the development of proposals, presentations and quotations.
• Follow up opportunities proactively and maintain momentum through the sales process.
• Negotiate commercially appropriate solutions with clients, with support from the Sales Director where required.
• Maintain accurate and up-to-date sales activity, opportunities and pipeline information within the company CRM.

Market Development

• Identify new sectors, markets and client groups that could provide opportunities.
• Monitor industry trends, competitor activity and developments in event technology.
• Identify organisations with regular event programmes or significant event-production requirements.
• Develop relationships with venues, agencies, event organisers and other potential referral partners.
• Attend relevant industry events and networking opportunities to increase visibility and create new contacts.

Account Development & Handover

• Work collaboratively with Account Managers to ensure a smooth transition when new clients become active accounts.
• Identify opportunities within new relationships for longer-term account development.
• Provide clear information to the delivery and account teams following successful conversion.
• Support Account Managers where additional commercial or business-development input is required.

If you feel you fulfil the above criteria - have sales / business development experience and AV technical knowledge in relation to corporate events please send your CV into us today!