Key Responsibilities

• Develop and execute the US sales strategy for IR inspection services and the associated software platform.
• Identify, qualify and develop relationships with electric utilities, power generation companies, transmission/distribution operators, cooperatives and other asset-intensive customers.
• Build and manage a qualified pipeline of prospects, opportunities, proposals and strategic accounts.
• Engage Reliability Engineers, Maintenance Managers, Asset Managers, Electrical Engineers, Substation Managers, Operations teams and Procurement stakeholders.
• Develop opportunities for IR inspection projects, multi-site inspection programs, recurring service arrangements and long-term service agreements (LTS).
• Conduct customer meetings, technical presentations, demonstrations and commercial discussions.
• Work closely with field-service engineers and the software team to translate customer requirements into practical solutions.
• Demonstrate the value of combining IR inspection with software-based analysis, asset history, reporting and actionable maintenance recommendations.
• Support proposals, quotations, scopes of work and commercial agreements.
• Convert initial projects into repeat and recurring service opportunities and build long-term customer relationships.
• Capture market and customer feedback to guide software development and future service offerings.
• Help establish CRM processes, sales methodology, customer references and the US go-to-market strategy.
• Identify opportunities to expand into CBM, predictive maintenance and broader asset-health solutions.

Required Experience & Qualifications

• 5+ years of experience in technical sales, business development, sales engineering or a comparable customer-facing role.
• MBA / bachelor s degree in electrical engineering or a related discipline.
• Demonstrated experience working with US utilities, power generation, transmission/distribution, electrical infrastructure or industrial asset owners.
• Strong understanding of electrical equipment and maintenance environments, including substations, transformers, switchgear, MCCs, generators, motors and distribution systems.
• Experience with electrical testing, infrared thermography, predictive maintenance, condition monitoring, reliability engineering or asset-management solutions is highly desirable.
• Proven ability to develop new business through prospecting, relationship development and consultative selling.
• Strong technical presentation, negotiation and communication skills.
• Relevant engineering or technical qualification preferred.

Preferred Industry Background

• NETA / electrical testing
• Infrared thermography / electrical inspection
• CBM or predictive maintenance
• Asset reliability / asset management
• Utility reliability programs
• Industrial IoT / condition monitoring
• Asset-management or industrial software
• Technical engineering services sales.