LinkedIn Campaign Executive - Nottinghamshire

LinkedIn Campaign Executive - Nottinghamshire

Role Purpose:

Location- Ruddington, Nottinghamshire

Level - Support

Role

Department - Marketing

Working Pattern - Hybrid (three days a week in the head office)

Benefits - Benefits at Ideagen

Salary - To be discussed at next stage

Were looking for a LinkedIn Campaign Executive to own and optimise paid LinkedIn activity across EMEA, North America and APAC. Youll be responsible for delivering highquality B2B leads and account engagement through smart targeting, compelling creative and datadriven optimisation supporting Ideagens growth across regulated industries.

This is an exciting handson role for someone who loves experimenting, analysing and continuously improving campaign performance!

Responsibilities:

• Build, launch and optimise LinkedIn advertising campaigns using Sponsored Content, Lead Gen Forms and accountbased targeting
• Manage campaign budgets, pacing and performance across multiple regions
• Write and brief engaging B2B ad copy tailored to professional audiences
• Develop and refine audience strategies using matched audiences, ABM lists and buyerpersona targeting
• Monitor performance daily, running A/B tests to improve CTR, CPL and lead quality
• Collaborate with regional marketing, sales and operations teams to align campaigns with pipeline goals
• Track and report on campaign performance, lead quality and contribution to pipeline

Skills and Experience:

• Handson experience running LinkedIn campaigns in a B2B, SaaS or technology environment
• Strong working knowledge of LinkedIn Campaign Manager, Lead Gen Forms and audience targeting
• Datadriven mindset with the ability to turn insights into clear optimisation actions
• Strong understanding of B2B buyer journeys and LinkedIn's role across the funnel
• Confident writing concise, compelling ad copy for professional audiences
• Experience supporting lead generation and/or accountbased marketing campaigns
• Comfortable working with performance data (Excel/CRM/marketing automation tools)

Nice to have:
LinkedIn certifications, ABM experience, exposure to regulated industries or curiosity around using AI tools to improve campaign performance.

About Ideagen

Ideagen is the invisible force behind many things we rely on every day - from keeping airplanes soaring in the sky, to ensuring the food on our tables is safe, to helping doctors and nurses care for the sick. So, when you think of Ideagen, think of it as the silent teammate that's always working behind the scenes to help those people who make our lives safer and better. Everyday millions of people are kept safe using Ideagen software. We have offices all over the world including America, Australia, Malaysia and India with people doing lots of different and exciting jobs.

Were building a future-ready team, and AI is part of how we work smarter. If you're curious, adaptable and open to using AI to improve how you work, youll thrive at Ideagen!

What is next?

If your application meets the requirements for this role, our Talent Acquisition team will be in touch to guide you through the next steps.

To ensure a flexible and inclusive process, please let us know if you require any reasonable adjustments by contacting us at . All matters will be treated with strict confidence.

At Ideagen, we value the importance of work-life balance and welcome candidates seeking flexible arrangements. If this is something you are interested in, please let us know during the application process. Enhance your career and make the world a safer place!

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