E-Commerce Solution Architect

Lead Solution Architect (MarTech / eCommerce / Promotions) • Strong experience in MarTech, Digital Commerce, Promotions, and Personalization platforms. • Ability to connect business requirements across multiple systems and define an end-to-end solution architecture. • Deep understanding of customer, product, pricing, and promotion data models. • Hands-on experience integrating platforms such as eCommerce, CRM, CDP/Data Cloud, Marketing Automation, CMS, ERP, and Order Management systems. • Experience with promotion engines and trade promotion platforms (e.g., Salesforce Promotions, Vistex, Blue Yonder, Adobe, etc.). • Strong knowledge of personalization, customer segmentation, offers, and campaign orchestration. • Ability to evaluate platform options and provide recommendations based on business fit, scalability, integration complexity, and cost. • Experience designing API-first, cloud-native architectures and complex enterprise integrations.